From the moment an individual  wakes up in the morning to the time s/he sets the alarm for the following day – and even while sleeping, one’s life is now being captured in a continuous loop of digital surveillance via tech gadgets. Individual actions, interactions, preferences, and nearly every aspect of the  digital life  is being monitored and converted into data points. This surveillance extends to personal data from sources such as search history, social media platforms, web page views
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